Unit Code: PBH602

Unit Name: Community Health Education and Communications

Description: This course provides you with the knowledge and skills of effectively communicating messages to individuals and families in the community using the basic health education methods. You will be introduced to the basic concepts and practices in health education and also how you can use some of the important tools in disseminating information or health messages to the individuals and the community. The course will also include the art of effective communication and health education. You will learn the basic cycle of health education, theories and ethics as well as different approaches. You will explore the nature of communication and its importance of communicating messages affecting norms and behaviours of individuals and communities. It also incudes the use the media and other mediums to disseminate your health messages. Public health has an important role to play in disseminating information, but the information should be accurate and timely; a false information will be so misleading and also breaks networks.

Learning Target Outcomes: On successful completion of this course, the students will be able to : 1. Distinguish similarities and differences of formal and non-formal education. 2. Utilise theories and ethics in selecting and implementing health education methods in the community. 3. Discuss on the cultural sensitvity when developing health education in a multicultural society 4. Discuss the teaching and learning process in health education. 5. Develop a health communication campaign using the health communication process. 6. Plan and implement an effective health communication model. 7. Select and develop a health education programme. 8. Identify teaching methods and aids and plan for health education. 9. Create a print material to be used for health education. 10. Explain how media advocacy is utilised for community education and communication 11. Develop an evaluation report.

Prerequisite: N/A

Prerequisite Sentence: N/A

Credit Point: 15

Offered In: Semester 1